For decades, Pepsi has always been on the upper hand whenever the talk was about creating some exceptional marketing campaigns. Do you remember the ‘Yeh hai Youngistan meri Jaan’ cult and how the youth of the time went a little mad about it? Or the ‘Change the game’ campaign which exponentially enhanced our World Cup experience. Yet again, Taking forward the same legacy and not disappointing us even a bit, Pepsi launched its global campai...
Polls in Facebook Live has emerged a new way to engage the audience on the social platform. Whether it is great elections of the United States to asking your audience about their favourite food, you can see a live poll video every now and then on your Facebook timeline. Recently, the upsurge of this social media trend benefited many pages and sites in terms of variably increasing their outreach. And, for something as simple as a Live Poll, it is ...
Twitter has leveraged the idea of being a platform of, by and for people - where they are free to share opinions, comments, jokes, and questions - in front of listeners/online audience. Gradually it became a great tool for people from different spheres of life to connect with large masses by putting their views and thoughts into 140 Characters packet, which calls for more concise and compact conversations, unlike Twitter's social-counterparts. Di...