World Food India ‘17 was a 3-day event which provided the food industry of India an opportunity to connect, collaborate and share the culinary expertise. Apart from the business prospect where companies put their stalls and shared their products and services, there were food lovers from all over the country. They gathered on the venue to taste the exotic delicacies from across the various regions and experience the gastronomic exuberance. It wa...
We delivered many digital services in one of India’s prominent literature Festival known as Times Literature Fest which re-imagines how words can play a pivotal role in changing the world. This year, writers, novelists, thinkers and other talented speakers reflected on the recent times and pondered about the future of the world’s largest democracy in this festival of book and ideas. Talking about our services, we did pre-event promotional act...
These were the engaging digital activations deployed by us at EY's Annual Partner's Meet and Director's Meet. Magic Mirror The client wanted an interactive digital solution which can engage the audience present on site. We accomplished this with “Magic Mirror” setup on the location where people could get their photo clicked, get complimented and share the picture on Facebook or Email. Gif Booth Another engaging activity which we did for the...
Technology has made things easier and better. Talking in the context of event technology, now there are applications which can manage registrations and applications make all the information like agenda, venue maps etc. accessible in digital form. Then there are applications which can manage real-time audience response system and engage with the audience. Cashless Payment is another such technology advancement which has made event management bette...
We recently deployed several digital activations in the GITEX Technology Week 2017, an event dedicated to IT and communications sector which showcases latest innovations in various related sectors. Interactive Wall (For Ajman Government) It was a touch-based interactive surface. When a user touched a certain section, the relevant information came in front. Touch-Screen Table & Wall (For Dubai Airport Freezone) These were two different imp...
A quiz mobile application was developed by us for Toyota on the topic of road safety and similar concerns. The application was developed for kids where they can learn about safety around roads. When a user opens the application, a welcome screen is shown to the person. The person needs to fill in email address and age followed by the list of questions. Step-by-Step Process Step 1 – 1 User fills the details in the application. He presses “Subm...
The globally celebrated Road to Ultra’s event “Ultra Music Festival” was recently hosted in New Delhi and Mumbai. Just like its international counterparts, the excitement of the music enthusiasts was beaming high with the presence of fan favorite music talents like The Chainsmokers. To further enhance the experience and engagement of the audience, we worked with the organizers to put an “Ultragram” stand where people were able to get t...
Engaging audience by creating a rich 360-degree video tour of the Dubai City with several videos for Department of Tourism and Commerce Marketing (DTCM), Dubai Capabilities Deployed: 360 Degree Videos, Application development, Hardware Interaction, and Analytics Successful businesses are the result of satisfied customers and for this different industries are coming up with the innovative ideas using technology which can boost their credibility a...
How our Selfie-centred engaging activity helped Select CityWalk become a record holder of ‘Most Selfies Clicked in a Day” in Limca Book of Records with more than 7000 selfies! Selfies are a trendy new way of self-depiction in this social networking driven generation and the internet has come to terms with the selfie phenomenon. Now that we are deep into the digital age with smartphones being excellent shooters, this trend has gone rampant. W...
For decades, Pepsi has always been on the upper hand whenever the talk was about creating some exceptional marketing campaigns. Do you remember the ‘Yeh hai Youngistan meri Jaan’ cult and how the youth of the time went a little mad about it? Or the ‘Change the game’ campaign which exponentially enhanced our World Cup experience. Yet again, Taking forward the same legacy and not disappointing us even a bit, Pepsi launched its global campai...